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How a Slightly Worse Option Increases Conversions using the Decoy Effect
Sometimes the secret to selling more isn’t your best option, it’s your worst. Learn how the Decoy Effect can boost conversions on your Wix or Squarespace site.
Sep 22, 20253 min read
Did You Know the Zeigarnik Effect Can Keep Visitors Hooked with Progress Bars?
Did you know the Zeigarnik Effect can keep your visitors hooked? By showing progress with bars, steps, or checklists, your Wix or Squarespace website can tap into psychology that motivates users to complete tasks, sign up, or donate.
Sep 17, 20253 min read
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