Let’s Chat! Why Discovery Calls Are Essential for Your Charity Website

If you’ve worked with me before, you’ll know there’s a method to my madness… the very first thing I insist on with every new client is booking a Discovery Call.

You might be wondering, what’s all the fuss about a Discovery Call, and why is it so important? Well, let me explain, this call is the foundation for everything that follows, and here’s why I think it’s absolutely crucial for the success of your charity’s new website.

1. It’s All About You, Not Just the Website

At the heart of any good charity website is a deep understanding of the charity’s mission, values, and goals. A discovery call is my chance to listen to you, learn about your charity’s story, and understand the bigger picture. It’s not just about a website—it’s about the impact you want to make.

I get to ask you all sorts of questions to understand what makes your charity tick. Whether you're focused on providing support, raising awareness, or encouraging donations, the discovery call helps me figure out how to reflect that in your website design. Your website should be a true representation of your charity, and that starts with a chat.

2. It Builds a Strong Partnership

I’m not here just to build a website and move on. I’m here to work with you as a partner in bringing your vision to life. During our discovery call, we get to know each other better, and I get a feel for your style and personality. This makes it easier to create a website that feels authentic and in line with your charity’s voice.

Having that open, honest conversation at the start helps us build a good working relationship. I can then ensure that everything we design aligns with your goals and that you feel heard throughout the process.

3. Clarifying Goals and Expectations

Let’s be honest: sometimes charities can feel overwhelmed by all the options out there. You might have a lot of ideas about what your website should include, but not know where to start. A discovery call helps to clarify all that. I can guide you through what’s possible and realistic based on your goals, timeframe, and budget.

We’ll talk about your charity’s priorities; whether it’s growing your supporter base, improving online donations, or increasing engagement with your content. Once I have a clear understanding of your expectations, we can create a roadmap that leads to success.

4. It Helps Me Tailor My Services to You

Every charity is different, with its own unique challenges and objectives. A discovery call allows me to tailor my services to your needs, so I’m not offering a one-size-fits-all approach. I can advise on the best website platform (whether it's Squarespace or Wix), suggest useful features, and make sure the design works for your target audience.

This personalised approach means that the website I build isn’t just a pretty face, it’s a tool that works hard for your charity, whether that’s through a donation form, a blog, or an events calendar. Your website will be designed to help you achieve your specific goals.

5. It’s a Chance to Ask Questions

I’m not just here to talk, I'm here to listen and answer any questions you might have about the process. If you're unsure about anything, or if you're not quite sure what to ask, that’s perfectly okay! The discovery call is a relaxed space where we can discuss anything that’s on your mind, from website functionality to the process of working with me.

I want to make sure you’re fully comfortable and confident every step of the way.

6. It Saves Time in the Long Run

While a discovery call might feel like an extra step, it actually saves a lot of time in the long run. By getting clear on your goals, preferences, and expectations upfront, I can dive straight into building a website that ticks all the boxes. We avoid any unnecessary back-and-forth, revisions, or misunderstandings later on, which ultimately speeds up the whole process.

7. It’s a Free, No-Obligation Chat

Not only is the discovery call completely free, but there’s absolutely no obligation to move forward with my services after the call. It’s simply a chance for us to chat, understand each other’s needs, and see if we’re a good fit. This is an important decision for your charity, and I believe you should feel 100% comfortable with the person you choose to build your website.

It’s also a great opportunity for a “vibe check.” Building a website is a potentially big project, and you’ll be working closely with whoever you choose. We want to make sure that we’re the right fit for each other before jumping into anything. After all, a strong partnership makes for a strong website!

What Happens Next?

After our Discovery Call, I take all the valuable information we’ve discussed and use it to create a tailored proposal just for your charity. This isn’t a generic, one-size-fits-all document—it’s a bespoke plan that includes a detailed outline of the website, along with custom artwork and a transparent quote for the work involved.

You’ll have the opportunity to review the proposal at your own pace, compare it with other service providers, and even present it to your board of trustees. I want to make sure that you feel completely comfortable with the plan and that it aligns with your charity’s vision and goals before we move forward. There’s no pressure—just a clear and professional proposal to help you make the best decision for your charity.

Discovery calls are my favourite part of the process because they set the stage for everything that comes after. They give me the opportunity to really understand your charity’s vision, so I can create a website that truly supports your mission and helps you make an even bigger impact.

So, if you’re thinking about a new website for your charity, let’s have a chat! I can’t wait to learn more about your charity and how I can help bring your online presence to life.

Book a Discovery Call